All the business faculty members possess the following qualities: advanced degrees earned in business, computer science or mathematics disciplines, work experience relevant to their teaching subjects, and enthusiasm in teaching and helping the students. To increase the students’ learning effectiveness, they bring their real-world experience into the classrooms as well as use case studies to stimulate the students’ minds and exemplify various lecture topics.

Johnathan Mun

Johnathan Mun, Ph.D.

Professor and Chair of Business

Dr. Johnathan Mun is a Professor and Chair of the Business Department with 25 years of industry and academic experience. He has taught at the MBA, M.S., and Ph.D. levels in 10 countries and authored 30 books and 150 academic articles. Dr. Mun holds 13 patents, has consulted for over 50 multinational companies, created 10 software applications, and founded three companies. His research interests include financial analytics, quantitative methods, data science, economics, investment science, simulation, predictive modeling, AI/ML analytics, and optimization.

Full Bio

Cassondra Smith

Cassondra Smith, Ph.D.

Professor of Business, Postdoctoral

Cassondra has a diverse background in Business Management, Marketing, Project Management, Supply Chain Management and Finance. Cassondra’s expertise includes Supply Chain management, Consumer Behavior, and Cost Accounting. Cassondra’s research interest focuses on consumerism, marketing analytics, consumer behavior, and the fiscal implications of misaligned U.S. apparel sizing standards. Cassondra has over 20 years of professional business experience and 15 years of instruction experience across primary and tertiary education.

 

Meet our Faculty

Mitchell Gurick, Ph.D.

Dr. Mitchell Gurick is an Adjunct Faculty member at San Francisco Bay University with academic and professional expertise in human resource management, leadership development, and organizational change. He brings experience from both higher education and global technology organizations, integrating theory and practice to support student learning and professional growth.

Hari Hirani, M.S.

Mr. Hirani is a Professor of Business and Technology with expertise in Agile leadership. He teaches systems analysis, process improvement, and cloud computing.

Bruce Loc Do, Ph.D.

Dr. Do is Vice President of UEF, Vietnam's fastest-growing international university. He was previously a Dean at Vietnam National University.

Tim Loomas, Ph.D.

Dr. Loomas is an analytics leader with 15+ years of experience. He teaches graduate business analytics at Dominican University and Saint Mary's College.

Johnathan Mun, Ph.D.

Dr. Mun is Chair of the Business Department with 27+ years in industry. He holds 13 U.S. patents, has written 32 books, and has founded 3 companies.

Shruthi Nadig, MPA

Ms. Nadig is an educator and HR professional with 15+ years of experience. She specializes in organizational development, DEI, and strategic planning.

Ronil Prasad, Ph.D.

Dr. Prasad teaches Strategic Marketing in the SFBU MBA Pro + program. He has 20+ years in marketing and engineering, with a focus on B2B and AI-driven marketing innovation.

Viraj Ramesh Phanse, MBA, M.S.

Viraj Ramesh Phanse is an Adjunct Faculty member and industry practitioner with extensive experience spanning artificial intelligence, venture capital, business analytics, computer science, and go-to-market and product strategy. He currently serves as Adjunct Faculty in Business and Computer Science at San Jose City College, where he teaches and supports applied learning initiatives at the intersection of technology, analytics, and entrepreneurship.